Written consent
Consent is captured on the form and names the firm that will call. A third-party certificate records the moment it was given.
200/Niches/Legal claimants
Legal · Mass tort · Paid per qualified claimant
We run Meta campaigns per tort, built on custom audiences and scaled with lookalikes. Every claimant answers your criteria before your intake team calls.
The torts we run
Ads, questionnaire and screen are built per tort. Your firm's criteria replace ours, down to diagnosis dates and states.
| Tort | Type | Typical criteria |
|---|---|---|
| Depo-Provera | Drug | Meningioma after a year or more of injections |
| Hair relaxer | Product | Uterine or ovarian cancer after years of regular use |
| AFFF firefighting foam | Exposure | Firefighters and military with kidney, testicular, thyroid or liver cancer |
| Roundup | Exposure | Non-Hodgkin lymphoma after repeated use |
| Paraquat | Exposure | Parkinson's disease after farm or spraying work |
| Ozempic and GLP-1 drugs | Drug | Stomach paralysis or sudden vision loss after use |
| Rideshare assault | Abuse | Assault by an Uber or Lyft driver |
| Roblox and gaming platforms | Abuse | Children exploited through the platform |
| Juvenile detention abuse | Abuse | Abuse in a youth detention centre |
| PFAS in drinking water | Exposure | Listed cancers after years on contaminated water |
We stop buying the day a filing window shuts, so you never pay for a claim that cannot be filed.
How the audiences work
The seed is small and precise. Lookalikes widen it state by state until spend reaches the people most likely to qualify.
We build custom audiences from first-party signals: questionnaire starts, video views and page engagement.
Meta finds people who resemble the seed at 1%, 3% and 5%. Spend follows the states your firm files in.
Every tort has its own ads and questions. No ad says or implies that the viewer has a condition.
The screen drops anyone who misses a criterion. Only qualified names reach you.
What reaches your intake
A case that fails review after signing costs more than a lead never sent. The screen catches it before you pay.
Bar and platform rules
Your firm signs off on every ad and form before it runs. Four controls are on for every campaign.
Consent is captured on the form and names the firm that will call. A third-party certificate records the moment it was given.
No ad asks if you have an illness or promises a payout. Health audiences stay inside Meta's restrictions.
Ads and landing pages carry the disclaimers your state bar requires. Each state gets its own wording before launch.
Leads travel encrypted to your CRM only. We delete them from our side once the return window closes.
Legal, last 12 months
A claimant counts once they pass the screen and post to a buyer. Leads rejected by the screen are never counted or sold.
Commercial terms
You pay for claimants who meet your criteria, or per signed retainer. Caps keep volume inside what your intake can call each day.
Questions buyers ask
Anything else goes to the desk by email. A person answers within a working day.
No. A claimant is sold once, to the firm named in their consent.
Yes. Send your intake checklist and the questionnaire is rebuilt around it.
Not for drug and device torts. Those scale on lookalikes of people who engaged with the ads, which keeps them inside Meta's rules.
They see a polite end screen and are never sent to you or anyone else.
Usually within a week of agreeing criteria, consent wording and caps.
Send your torts, states and criteria. We price per claimant or per signed case.